Intern: Marketing Intelligence (Gauteng)
The incumbent would be required to fit the role of Intern: Marketing Intelligence who is responsible for supporting the sales teams by arming with media consumption information and facts and providing go to market presentations for them to go out and sell airtime. To assist in training and educating the sales teams with media industry information with regards to viewing behaviour and viewing patte
Interpersonal and team relationships
Building, supporting and maintaining interpersonal and team relationships to ensure stable working environment and achievement of team objectives
Personal development
Completing Individual Development Plan.
Attending learning and development courses.
Participating in peer and team learning initiatives.
Budget Compliance
Complying with work rules, standards and methods.
Taking care to minimise waste.
Ensure adherence to Company Policies
Adhering to and ensure adherence to statutory regulations, organisational standards, policies and procedures.
Research
Understanding research and analysing data using specialist industry resources.
Receiving, understanding, analysing and making industry research available to relevant sales staff.
Evaluating effectiveness of campaigns in order to inform future campaigns.
Monitoring, tracking and analysing all competitor activity.
Identifying target audience/s and analysing their characteristics, behavior and media habits.
Providing updates on all CPP deals.
Proactively identify trends that may affect current or potential revenue streams across channels.
Determine market trends and analysis.
Compile and submit reports to the Chief Commercial Officer, Group Head of Sales and other reports that may be required from time to time.
Monthly presentations on the eMedia and competitor channel findings.
Client Liaison
Managing Account Executive and client/agency relationships to build respect and trust in your judgment.
Attending client/agency meetings, with AE’s.
Attending external meetings such as BRC, Telmar, and The Nielsen Company.
A minimum of a completed, Bachelors Degree specialising in Marketing / Research.
Computer Literacy
MS Word
MS Excel
MS Powerpoint
Behavioural Competencies
Time management
Self-leadership
Managing relationships
Assertiveness
Functional /Technical Competencies
Problem solving skills
Planning skills
Organising skills
Interpersonal skills
Persuasiveness
Communication skills
Coping under pressure
Conflict handling skills