Internship PPC Specialist

Job description

Annual Internship for PPC  – We are looking to develop a Female PPC Specialist to run campaigns and monitor paid search budgets.

In this role, you manage internet pay-per-click advertising campaigns including the strategy, design, implementation, SEO, and analysis of ad performance. You should be analytical and good with numbers.

Your goal will be to ensure our clients online marketing efforts have the highest possible return on investment (ROI.)

Responsibilities:

• Participate in forming effective paid search strategies
• Launch and optimise various PPC campaigns
• Oversee accounts on the following : Google AdWords, Google Display, Video Marketing, Youtube, Twitter, Linkedin, Facebook & Instagram
• Be involved in keyword selection and audience targeting
• Monitor budget and adjust bids to gain better ROI
• Track KPIs to assess performance and pinpoint issues
• Produce reports for management (e.g. dashboards)
• Suggest and develop new campaigns across multiple channels
• Maintain partnerships with PPC ad platforms and vendors
• Find ways to reduce risk of click fraud
• Keep abreast of PPC and SEM trends

Requirements

• Experience in data analysis and reporting
• Knowledge of SEO and digital marketing concepts
• Familiarity with multiple platforms is a must
• Working knowledge of analytics tools (Google Analytics, etc.)
• Understanding of HTML and XML is a plus
• Proficient in MS Office (particularly Excel)
• Excellent communication skills
• Analytical thinking with strong math skills
• BSc/BA in marketing, digital media or a related field;

Posted on 25 Jul 10:21, Closing date 23 Sep

Apply by email

HR department
designs@wetpaint.co.za

www.freerecruit.co.za is committed to bring you all the latest learnerships, bursaries and internships in South Africa. Please do not apply after the closing date, instead have a look at other learnerships/internships here: https://www.freerecruit.co.za/category/learnerships/